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The Social Customer Manifesto

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Voices of CRM: A Podcast
Updated: 2008-02-13 00:31:45
Description: (MP3) Many thanks to Barney Beal of TechTarget, who invited me onto the monthly "Voices of CRM" podcast. Was a great chance to chat a bit about the VRM overview that was held at the Customer Service is the New......more...

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Social Networking for Business and the Law: A Podcast
Updated: 2008-01-29 16:34:16
Description: (iTunes) (MP3) Ok, that was fun. Had a chance to chat last week regarding social networking with a bunch of great folks, including: Kara Swisher, co-executive editor of All Things Digital Law.com bloggers and co-hosts, J. Craig Williams and Robert......more...

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Clue Unit #22 - An Introduction to Vendor Relationship Management (VRM) - August 1. 2007
Updated: 2007-08-02 00:48:00
Description: (iTunes) (MP3) (click here to subscribe) Today's Topics: What is VRM? Will businesses get it? What are the mechanics of the system? Microformats? The employee experience Related Links: VRM - Vendor Relationship Management Berkman Center at Harvard In...more...

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Clue Unit #23 - Communities and Food - August 10. 2007
Updated: 2007-08-10 14:43:00
Description: (iTunes) (MP3) (click here to subscribe) Today's Topics: The role of food in customer relationships Food Service Storys: Portillos in Chicago The Varsity in Atlanta Dicks Drive-In in Seattle Texas De Brazil in Dallas Dick's Last Resort Focus on Food....more...

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Clue Unit #21: Community as Business - Rapid Fire
Updated: 2007-07-18 01:10:39
Description: (iTunes) (MP3) (click here to subscribe) Episode 21, about 30 minutes. Today's Topics: Recap of Community as Business Focus Craigslist and Small is Beautiful Other Examples of Community as Business MySpace and Marketing iPhone Release as Cultural Eve...more...

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Clue Unit #20: A Conversation with Derek Powazek - June 25, 2007
Updated: 2007-06-25 13:26:12
Description: (iTunes) (MP3) (click here to subscribe) Episode 20, about 30 minutes. Today's Topic: A Conversation with Derek Powazek The Story of JPG Magazine Gaming the System for Good Extremism and Sites Like Digg Wikipedia and Big Ideas Threadless as Community...more...

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Clue Unit #18: Community as Business - June 1, 2007
Updated: 2007-06-02 04:39:00
Description: (iTunes) (MP3) (click here to subscribe) Episode 18, about 30 minutes. Today's Topic: Online Community As Business Clipboard Roulette Open Source Car Community Business Models User-to-user gifts, products ROI and Metrics Community as the means, not t...more...

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Clue Unit #19: The Ad Model in Communities as Business - June 10, 2007
Updated: 2007-06-11 04:44:00
Description: (iTunes) (MP3) (click here to subscribe) Episode 19, about 30 minutes. Today's Topic: The Ad Model in Communities as Business Ads on Blogs The 43 Things Model Options in Serving Ads How Ads Really Work Impressions vs. Clicks Exclusive Sponsorship......more...

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Clue Unit #17: Transparency Rapid-fire - May 31, 2007
Updated: 2007-06-01 06:54:00
Description: (iTunes) (MP3) (click here to subscribe) Episode 17, about 30 minutes. Clue Unit Episode #17 Transparency Rapid Fire Todays Topics: Google Street Views Transparency and TV Data as Transparency Facebook Applications Related Links: Transparent Screens ...more...

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A Conversation With Doug Engelbart
Updated: 2007-06-13 05:07:29
Description: A few weeks back, I had the pleasure of sitting down with Doug Engelbart at his home, at the invitation of Mei Lin Fung. We chatted for about an hour, covering everything from the changes he's seen over his decades......more...

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Clue Unit #14: Non-traditional Discussion of Transparency - May 23, 2007
Updated: 2007-05-24 00:34:48
Description: (click here to listen - MP3) (click here to subscribe to this feed) Episode 14, about 30 minutes. Today's Topic: Non-traditional Discussion of Transparency Spammer Contacts Jake Flickr Censors User Engadget Drops Apple's Stock Price Heather and Derek...more...

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Clue Unit #15: Interview with Deb Schultz on Transparency - May 24, 2007
Updated: 2007-05-25 18:35:32
Description: (iTunes) (MP3) (click here to subscribe) Episode 15, about 30 minutes. Today's Topic: Interview with Deb Schultz on Transparency About Deb: Deb Schultz is a consultant and speaker who describes herself as an evangelist and rabble-rouser in the relati...more...

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Clue Unit #8: Notes for Podcast #8: Starting Small, Customer Service, Social Work - March 23, 2007
Updated: 2007-03-24 01:58:00
Description: (click here to listen - MP3) (click here to subscribe to this feed) Episode 8, about 30 minutes. Today's Topics Starting Small Customer Service Social Work With Jake McKee, Lee LeFever and Christopher Carfi. Notes for Podcast #8: Starting Small,......more...

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Clue Unit #9: Kathy Sierra and Cyberbullying - March 30, 2007
Updated: 2007-03-31 01:56:58
Description: (click here to listen - MP3) (click here to subscribe to this feed) Episode 9, about 30 minutes. Today's Topics Kathy Sierra and Cyberbullying With Jake McKee, Lee LeFever and Christopher Carfi. Links for Podcast #9: Kathy Sierra, Cyberbullying, Anon...more...

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The Rant: Are We "Customers" Or "Consumers?"
Updated: 2006-06-20 18:21:50
Description: Was at a (boisterous!) dinner last week in New York with a number of folks after the Corante Innovative Marketing Conference (more on this in a future post), and the podcasting recorders were rolling during a good portion of the......more...

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Podcast: Customer Relationships, Communications and Enterprise Social Networking
Updated: 2006-05-12 23:32:36
Description: Had a great conversation on Wednesday with Shel Holtz, on the For Immediate Release podcast. We chatted about the link between communications and customer relationships, and the importance of communication within an organization. We also talked at so...more...

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The Social Customer Manifesto Podcast 15FEB2006
Updated: 2006-02-15 21:33:00
Description: click here to subscribe Summary: Christopher Carfi and Leif Chastaine review the American Marketing Association Hot Topic series, give an update on the state of the blogosphere via Jupiter Research, Pew, and Technorati, and shine a light on "Charter ...more...

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The Social Customer Manifesto Podcast 3FEB2006
Updated: 2006-02-03 23:17:00
Description: click here to subscribe Summary: Leif Chastaine and Christopher Carfi discuss Yahoo's strategy, Google's censorship, the remix culture and customer "co-creation" of products, the American Marketing Association's "Ahead of the Curve" session in Scotts...more...

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The Social Customer Manifesto Podcast 27JAN2006
Updated: 2006-01-27 22:24:22
Description: click here to subscribe Summary: Leif Chastaine and Christopher Carfi discuss the American Marketing Association's "Ahead of the Curve" session in Chicago, the marketing challenge for RSS, Salesforce.com taunts and tempts Siebel employees, launch of ...more...

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The Social Customer Manifesto Podcast 13JAN2006
Updated: 2006-01-14 00:55:50
Description: click here to subscribe Summary: Leif Chastaine and Christopher Carfi discuss customer challenges in switching mobile phone plans, a blogging "contest" that may be backfiring on its sponsors, Sony's rootkit fiasco, how Thomas Hawk dealt with an unscr...more...

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The "newvoices" Tag: Throwing On The Floodlights
Updated: 2005-07-27 00:22:44
Description: The "newvoices" Tag Is A Chance For The A-List, The Z-List And Everyone In Between To Lead By Example Measured by inbound links, or references, or by any other measure, blogs are still very insular. We find the folks we......more...

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All About DELL - The Social Customer Manifesto Podcast 7JUL2005
Updated: 2005-07-07 14:49:08
Description: click here to subscribe Welcome iTunes subscribers! Today's conversation topics include thoughts on Dell's current customer service and support woes, news on the shuttering of a portion of Dell's online customer community, and (unrelated to Dell) som...more...

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The Social Customer Manifesto Podcast 29JUN2005
Updated: 2005-06-29 12:42:10
Description: click here to subscribe Welcome iTunes subscribers! Today's conversation topics include thoughts on the new iTunes v. 4.9 release, thoughts on a few business books that are on the radar, and some practical tech about the Mirra internet appliance. Pod...more...

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Finding The Conversations
Updated: 2005-05-20 16:29:06
Description: Johnnie Moore's blog rocks, and it's one of 100+ that I have read through my aggregator in the past. But I rarely read it anymore. Why? Because there's something better. What's better than his blog? Finding the conversations that he's......more...

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Two Fascinating Collaborative Environments
Updated: 2005-05-13 15:50:12
Description: Mind...spinning...with...possibilities. Just tripped across two flash-based sites that have sent the idea of "collaboration" off into a new direction. The first is a collaborative scratchpad where multiple people can all interact with a drawing that ...more...

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Plotting The Trajectory
Updated: 2005-03-14 15:37:54
Description: (from the Social Customer Manifesto, www.socialcustomer.com) Being that I spend a fair amount of time attempting to read the tea leaves of where particular companies are going, was listening with interest to today's Daily Source Code podcast, where A...more...

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An Attempt To Demystify Podcasting (A Work In Progress)
Updated: 2005-02-28 17:39:51
Description: Ok, I'm going to blaspheme here. For those with "delicate sensibilities," cover your ears (or monitors, or whatever). Here goes...podcasting is just a technology. There, I said it. The myth-hype-buzz around it has been dizzying. (And more buzz buzz b...more...

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Relationship Hubs In The Long Tail (podcast)
Updated: 2005-02-16 12:57:04
Description: ...more...

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The Business Blogging Field Guide, Part 7: The CEO Blog
Updated: 2005-02-08 00:56:38
Description: Ah, the CEO Blog. Such the conundrum. A great opportunity...here is a means for an organization's leader to connect and communicate directly with the market. At the same time, a great challenge...if done poorly, a CEO Blog can be worse......more...

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Personalization, The Long Tail, And The Charge Against The Customer Monoculture
Updated: 2005-02-02 12:58:58
Description: I've always believed the Long Tail is real (even before the concept had a trendy name and a piece in Wired). Maybe it's some sort of subconscious iconoclasm on my part; perhaps it is the desire to not fit into......more...

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Doc And Adam Need To Think Different About Podcasting
Updated: 2005-01-14 12:51:11
Description: Adam Curry and Doc Searls slag on the iPod shuffle and its appropriateness as a device for listening to podcasts. In an article today in InternetNews, Doc comments on the device: "It's neither a boon nor a bust. It's just......more...

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The Business Blogging Field Guide, Part 1: Intro
Updated: 2005-01-13 19:07:33
Description: Think of this as our little safari into the wilds of the blogosphere. An expedition to create an initial taxonomy of business blogger species, if you will. There have been lots of folks who have done the "what is business......more...

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The Business Blogging Field Guide, Part 2: The Tour Guide
Updated: 2005-01-13 20:48:21
Description: "Tour Guide" blogs are the ones that give a glimpse into the company. Not unlike an actual physical plant tour, this type of blog gives a "behind the scenes" glimpse into the goings-on of the corporate machinery. Sometimes they cover......more...

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The Business Blogging Field Guide, Part 3: The Recommender
Updated: 2005-01-15 13:13:49
Description: "Recommender" blogs (commonly known as "link blogs") are not designed to be a destination in and of themselves, but are instead a resource for readers of a particular business blogger. One can almost think of these types of blogs as......more...

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The Business Blogging Field Guide, Part 4: The Maven
Updated: 2005-01-18 22:29:00
Description: "Maven" blogs (the maven moniker shamelessly stolen from the Malcolm Gladwell book The Tipping Point) are business blogs that highlight an individual's expertise in a particular area. Contrast these to the "Tour Guide" blogs mentioned earlier in this...more...

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